free e-book:
hottest investment
in tex-mex

Learn about the continued growth of the
fast casual Tex-Mex restaurant industry
and what it takes to own your own Tijuana
Flats with our FREE e-book.

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Any Prior Restaurant Experience?*

it’s time to
turn up the heat
on your business

Over the past 29 years, our growth has been a strategic slow burn that has created lower build-out costs, fresher ingredients, wider Tex-Mex menu selections, an unmatched hot sauce bar, latest technology, and an awesome guest experience. We aren’t your typical fast casual concept. Our unique model has made us one of the Southeast’s most popular growth concepts since 1995.

Tijuana Flats has grown to nearly 100 locations in four very lucky states. We are excited to take the brand nationwide.

tex-mexdaze

still the hottest category

Americans love Mexican food, and that love
affair is only growing stronger each year.

  • The US Mexican restaurant industry is $66.9 billion and growing
  • 22.5% market size growth in 2021
  • 4% annual growth each year since 2016
  • Grubhub, Door Dash, and Uber Eats revealed their 2020 top orders and Tex-Mex dishes made each list
  • The average customer spends between $15 to $20 at a Mexican restaurant

Source: Industry Stats IBISWorld

tex-mexdaze

still the hottest category

Americans love Mexican food, and that love
affair is only growing stronger each year.

  • The US Mexican restaurant industry is $66.9 billion and growing
  • 22.5% market size growth in 2021
  • 4% annual growth each year since 2016
  • Grubhub, Door Dash, and Uber Eats revealed their 2020 top orders and Tex-Mex dishes made each list
  • The average customer spends between $15 to $20 at a Mexican restaurant

Source: Industry Stats IBISWorld

Average Franchise Unit Volume $1.447M*

Nearly 100 Locations in 5 States and Growing

Top 500 Chain by Restaurant Business 2020

Southeast’s most popular growth
concepts since 1995

Fast Casual Top 100 Movers & Shakers 2018

National Restaurant Association 2018
Restaurant Neighbor Award

Ranked #4 in Best Casual Tacos by
Insider in 2017

Average Franchise Unit Volume $1.447M*

Nearly 100 Locations in 5 States and Growing

Top 500 Chain by Restaurant Business 2020

Southeast’s most popular growth
concepts since 1995

Fast Casual Top 100 Movers & Shakers 2018

National Restaurant Association 2018
Restaurant Neighbor Award

Ranked #4 in Best Casual Tacos by
Insider in 2017

*Tijuana Flats FDD 2022

GRAB THIS

FRANCHISING
OPPORTUNITY

BY THE CHIP AND DIP IT!

Success relies on having a distinct point of difference over your competition. Tijuana Flats has a clearly defined brand that is hotter then any of our competition. From our cool restaurant design, innovative menu, unmatched hot sauce bar, proprietary kitchen design, latest technology and unique approach to service, we deliver the experience our franchisees and our consumers are craving. All of our hard work and dedication to continue to lead in the industry pays off, delivering category leading financial results.
radioactive taco manTijuana Flats unveiled our new hi-tech prototype that not only looks good but also boosts efficiency through new design and technology. The design includes 64 seats indoors, plus a patio, but really adds something spicy with features like digital menu boards and digital pickup status boards. The new kitchen kicks it up a notch, redesigning the layout to maximize output.
We help our franchisees sauce like a boss. We aren’t your typical franchise business. Let us show you some of what makes us the flat-out best franchising opportunity out there.
Tex mex for all for those
craving a business that is
different
our new store prototype is a
recipe for success

the ideal
candidate

flexing iguana-web-01
Multi Unit Operations
Experience
boom-web-01
Ability to Open
3+ Locations
heart hands-web-01
Enjoys Giving Back
to the Community
pizza cofetti-web-01
Passionate, Upbeat
and Professional
owning a flats:
the numbers
owning a flats:
the numbers

Investment costs vary based on the
market and site selection.
THE RANGE IS $490,050-$878,000

flying space ships
Nearly 100 locations
in 5 states
and growing

Tijuana Flats has grown to nearly 100 locations in five very lucky states.
We are excited to take the brand nationwide.

Nearly 100 Locations
in 5 states
and growing

Tijuana Flats has grown to nearly 100 restaurants
Locations in five very lucky states.
We are excited to take the brand nationwide.

Meet our CEO –
Jim Greco
James Greco Headshot Web Friendly

Prior to Tijuana Flats, Jim used his special sauce to unlock the full potential of brands and businesses in the restaurant, food manufacturing and service industries, including having held the title of CEO at both Bruegger’s and Sbarro. Now, he’s using his recipe for success to stoke the fire of brand love around Tijuana Flats to we can be better than ever.

header-doing-good
We believe in rolling it forward, giving back to our communities. Our Just in Queso Foundation has raised over $4,000,000 and counting to support organizations dedicated to helping people who are in need. Our team members have also donated countless volunteer hours. We give back internally as well through team member scholarships and assistance fund and other in-house initiatives.
Tijuana Flats foundation logo
You have questions?
We have answers!
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WHAT IF I DON'T CURRENLTY OWN RESTAURANTS BUT HAVE OPERATIONS EXPERIENCE?
We are seeking multi-unit operators with existing restaurant operations and the infrastructure to support growth.
WHAT IS THE UPFRONT INVESTMENT COST FOR A FRANCHISE?

The franchise fee is $40,000 per unit, with a three-unit commitment. The franchise fee is payable in two parts: half on executing the development agreement and half upon lease execution.

WHAT ARE YOUR ROYALTY AND MARKETING FEES?
Royalty and marketing fees are outlined in the Franchise Disclosure Document (FDD).
WHAT IS AN AVERAGE BUILD-OUT COST TO OPEN A TIJUANA FLATS?

While construction costs vary depending upon market and state, the average start-up cost for a Flats ranges between $490,050-$878,000. Further details and summaries are available in the Franchise Disclosure Document (FDD).